BBDO Gets to Know Consumers Better with Omni

April 4, 2024

At BBDO, teams across the world have been sprinting with Omnicom’s marketing orchestration platform, Omni. Three trainings, one global challenge, one judge (the one and only Andrew Robertson), countless offices hours, four shortlisted teams…

They used BBDO Works, their proprietary methodology, and Omni on live briefs across the BBDO network.

Check out a behind the scenes and the winning teams below.

BBDO-Learns-Omni

More from News

Celebrating 2024 Asian Pacific Islander Month
View more
Omnicom Reports First Quarter 2024 Results
View more
Omnicom Ranks #1 in WARC Effective 100
View more